Letters & Logo Marks
Kinetic Branding has redesigned a new logo for All County, a surveying, planning and engineering firm from Northern Oregon. The new logo design is shown below. Tap on the logos below to see larger versions.
Above is the logo design and the logo mark design for All County.
The new All County logo design focuses on the letters “A” and “C” (which stand for “All County”) to create a unique, bold and creative mark that captures the essence of what the company provides to their clients.
The “A” represents an engineering compass instrument that has traditionally been used to draw circular shapes, which in this case draws a “C” shape, to capture the logo mark design. The compass (the letter “A”) appears to be actively drawing a semicircle (the letter “C”).
The old logo design (below) had too many versions, which created inconsistencies and weakened the overall brand recognition to consumers.
As you can see, the newly redesigned logo for All County more accurately represents the company with a clear, consistent and compelling design.
Stay connected to this blog to see the upcoming design for All County's new corporate website.
Simple Logo, Huge Impact
Kinetic Branding recently designed a logo for NTS magazine, an online publication that communicates world events and happenings from the lenses of the Nazarene faith.
The new logo, focuses on the the letters "NTS" which stand for Nazarene Theological Seminary and the word "magazine." Being that the organization is Christian, there is a cross at the top-right corner that connects the shape that resembles a traditional magazine shape.
Stay connected to this blog to see the upcoming NTS online magazine.
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